New Broadcasting Act
On October 10, 2009, the National Congress passed a new Broadcasting Act (No. 26,522), which partially replaces a previous broadcasting law enacted in 1980.
The main goal of the new law is the “regulation of audiovisual communication services in all the territory of Argentina and the development of mechanisms aimed at the promotion, deconsolidation and encouraging of competition with the purpose of reducing prices, democratizing, and universalizing new technologies of information and communication”.
Below, it is a brief summary of the main features of the new Broadcasting Act:
- To avoid the concentration of the market and the creation of monopolies, the law provides that: a) an economic group shall only have up to 10 open or cable TV licenses, and up to 24 radio licenses, b) an economic group shall not have an open TV and a cable TV license in the same area, c) an economic group shall not have a market share in excess of 35% of the market, and d) telephone companies are prohibited to render cable TV services.
- Licenses are granted for a 10-year period, renewable only for another 10-year period. Every 2 years, licenses are subject to evaluation by the enforcement Authority.
- The Act increases the participation of the State in radios and TV channels.
- Open TV channels shall broadcast, at least, 60% of locally produce programs and, at least, 30% of the broadcasted programs must be produce by each TV channel..
- Private radios shall, at least, produce 50% of their programs, and, at least, 30% of the broadcasted music shall be of Argentine origin.
- The Act establishes a 1-year period for existing broadcasting companies to conform to the new regulation.
For further information on this topic please contact María Morena Del Río